EVENT - Elle Canada X Estee Lalonde #ECSTYLESEARCH

by - Friday, November 04, 2016

Elle Canada hosted their Style Wrap Party (tickets were $40+tax each) last month in Toronto at District 28 with a special appearance from Estee Lalonde. I was particularly interested and excited to meet Estee because I’ve been a fan of her YouTube channel for quite some time now.
Upon arrival, guests were greeted to an open bar featuring Girls Night Out wines and Vita Coco waters as well as a photo booth and makeup touch-ups by Smashbox. In the main area, OPI as giving out manicures and Dr. Roebucks was providing hand massages. At the back, there was a Sorel room with some products along with an Elle Canada Fall/Winter wardrobe on display. And of course, trays of hor’doeuvres were served because food Is always a great idea.

Estee quickly took to the stage and briefly talked about her new book, Bloom, and her journey to becoming a YouTube star, followed by some audience questions. I thought it was such a great opportunity to meet her and see her talk in person rather than across a computer screen. She’s just like she is on YouTube – warm, humble and bubbly! She then signed each one of our books and took a picture with us and Aslan which was was fantastic. 
As promised, each of us went home with a gift bag valued at $150 which included:
Bloom by Estee Lalonde
OPI Red Nail Polish & Top Coat
Lindt 70% Cacao Dark Chocolate Bar
H&M $10 Gift Card
Smashbox Photofinish Pore Minimizing Primer
Dr. Roebucks Ultimate Hydrating Serum
Lancome Juicy Shaker in Show Me the Honey

Unfortunately, the book signing line took just about a whole 2 hours, leaving little time for me to explore the numerous activities - but I'm still glad that I got the opportunity to meet Estee and attend my first ever book signing.

Who's your favourite YouTuber?


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